Ad Campaign CPA (Cost Per Acquisition) represents the cost incurred for each successful app install or action attributed to a specific advertising campaign. It helps measure ad effectiveness and optimize campaign budget allocation.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Campaign CPA using Databox, follow these steps:
Use this free and customizable Ads Spend Performance Overview Dashboard Template to drill deep into your ad spending and have clear insight into how your ad campaigns are performing.
The Promo Codes Used by Country metric in AppFigures provides an overview of the number of promotional codes used in different countries for a specific app. This data can be helpful for evaluating the effectiveness of promotional campaigns across different regions and adjusting marketing strategies accordingly.
Gross Refunds by Country is a metric that shows the total amount of money refunded for app purchases in each country where the app is sold, before any fees or deductions are taken into account.
MRR by Country is a metric that shows the monthly recurring revenue generated from app sales in each country where your app is available.
Churn by Country measures the rate at which app users discontinue usage of an app in different countries, providing insights into user retention and potential reasons for lost users.
The New Trials metric in AppFigures records the number of new trial users that have downloaded and started using your app during a specified period of time.
Transitions metric in AppFigures shows how many times your app was installed by users who previously had a different app version installed on their device, indicating how well your app's updates are being received and adopted.
Ad Campaign Clicks measures the total number of clicks generated by an advertising campaign. This metric helps to evaluate the effectiveness of the campaign and identify opportunities for optimization.
The Ad Campaign CPC by Country metric in AppFigures shows the average cost per click (CPC) for each country where your ad campaign is running. This allows you to compare the effectiveness of your campaign across different regions and adjust your strategy accordingly.