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Avg. Order Value is a metric that measures the average amount of revenue generated per order. It is calculated by dividing the total revenue by the number of orders received during a specific timeframe. It helps businesses understand their customers' purchasing habits and can inform pricing and promotional strategies.

With Databox you can track all your metrics from various data sources in one place.

Avg. Order Value 2.190,879 Start tracking this metric
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What is "Avg. Order Value"?
Avg. Order Value (AOV) is a metric that is used to measure the average value of each order that is placed on an ecommerce website. It's calculated by dividing the total revenue generated by the number of orders placed during a specific period. A higher AOV generally indicates that customers are purchasing more expensive items or multiple items per order. It's an important metric for ecommerce businesses to track, as it helps to understand how much revenue is being generated per order and how to optimize pricing and promotions to increase overall revenue.
Example: On an e-commerce website, using the Avg. Order Value metric can help track the average amount of money spent by customers in a single purchase, allowing businesses to identify trends and adjust their pricing strategies accordingly.

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How to track Avg. Order Value in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Avg. Order Value using Databox, follow these steps:

  1. 1
    Connect Google Universal Analytics that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Avg. Order Value on the Performance screen
  6. 6
    Get Avg. Order Value performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Avg. Order Value
Google Universal Analytics integration with Databox Track Avg. Order Value from Google Universal Analytics in Databox GET STARTED

Google Universal Analytics Avg. Order Value included in Dashboard Templates 2

  • Live view

    Google & Facebook Ecommerce Funnel

    This dashboard helps you inspect every step of your e-commerce funnel so that you can quickly address problem areas.

    Mailchimp Google Universal Analytics Google Ads Facebook Ads
  • Live view

    Google Universal Analytics (Ecommerce overview)

    Google Analytics dashboard template which will give you insights about your Transactions and Revenue, conversion rates and more.

    Google Universal Analytics

Track all of your key business metrics from one screen

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