Lifetime Engagement Rate by Update measures the average engagement received over the lifespan of an update on LinkedIn Company Pages, showing the overall performance of content.
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Used to show comparisons between values.
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To track Lifetime Engagement Rate by Update using Databox, follow these steps:
Total Likes on a LinkedIn Company Page is the overall number of users who have clicked the "Like" button on the page, indicating their interest in the company and its posts.
Followers metric on LinkedIn Company Pages shows the number of users who have chosen to receive updates from the company. It indicates the reach and engagement potential of the page.
Followers by Company Size metric categorizes a company's LinkedIn followers based on the size of their own company, providing insights into the types of organizations that are interested in the content and updates shared by the company.
Followers by Seniority metric on LinkedIn Company Pages shows the distribution of followers based on their seniority level, such as entry-level, mid-level, or senior management, providing insights into your audience demographics.
The Comments metric on LinkedIn Company Pages measures the number of responses and interactions from users on posts and updates, reflecting engagement and interest in your company content.
Company Home Page Views (mobile) metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand.
Total Clicks by Update metric measures the total number of clicks (engagement) on a specific LinkedIn Company Page update, providing insights into the effectiveness of the content and audience interest.
Total Reactions by Update represents the overall engagement received on a LinkedIn Company Page post, including likes, comments, and shares. This metric helps gauge content performance and audience interaction.