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AccuRanker Ad Competition by Keywords

The Keywords by Ad Competition metric measures the level of paid ad competition for certain keywords, indicating how difficult it will be to gain ad placement and the potential cost per click.

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Ad Competition by Keywords 2.190,879 Start tracking this metric
  • About
  • Technical Details
  • Notes
What is "Ad Competition by Keywords"?
The Keywords by Ad Competition metric is an indicator of how competitive a specific keyword is in paid search advertising. It measures the number of advertisers bidding on that specific keyword and the level of competition in each ad auction. A high ad competition score indicates that many advertisers are competing for ad space for that keyword, making it difficult and potentially more expensive to achieve a top ad ranking. Lower scores suggest fewer competitors and potentially more cost-effective ad campaigns. This metric is useful for identifying keywords that may require a larger advertising budget or more creative ad campaigns to be successful.
Example: A law firm's marketing team uses Keywords by Ad Competition to identify the most competitive keywords in their niche, allowing them to optimize their PPC ad campaigns and stay ahead of their competitors.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad Competition by Keywords in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad Competition by Keywords using Databox, follow these steps:

  1. 1
    Connect AccuRanker that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad Competition by Keywords on the Performance screen
  6. 6
    Get Ad Competition by Keywords performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad Competition by Keywords
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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AccuRanker integration with Databox Track Ad Competition by Keywords from AccuRanker in Databox GET STARTED

General

  • Description
    The Keywords by Ad Competition metric measures the level of paid ad competition for certain keywords, indicating how difficult it will be to gain ad placement and the potential cost per click.
  • Category
    SEO

Specification

  • Metric Type
    current
  • Dimensional
    Yes
  • Maximum Value
    100
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from yesterday to yesterday.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

  • Missing keywords in AccuRanker ‘Keywords by Ad Competition’ Metric

    Due to the API limitation, Databox can fetch keywords that rank in the Top 500. Keywords that are not ranked in this range will not be displayed in Databox.

    The same limitation applies for the following Metrics: ‘Keywords by Average Rank’, ‘Keywords by Share of Voice’, ‘Keywords by Search Volume’, ‘Keywords by CPC’, ‘Keywords by Average Rank %’, and ‘Keywords by Share of Voice %’.

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