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Google Ads
Impressions (Absolute Top %) by Campaign
The Impressions (Absolute Top %) by Campaign metric shows the percentage of times your ad appeared as the very first result above all other ads in a given campaign, giving insight into the ad's visibility and competitiveness.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Impressions (Absolute Top %) by Campaign"?
The Impressions (Absolute Top %) by Campaign metric in Google Adwords measures the percentage of an ad's actual impressions that are shown as the very first ad at the top of a search results page. This metric helps businesses evaluate the effectiveness of their ad campaigns by showing how often their ads appear at the top of the search results, where they are more likely to be noticed and clicked on by potential customers.
Example: A campaign for a new product launch was deemed successful with an Impressions (Absolute Top %) by Campaign of 80%, indicating the ads were in the top ad position for 80% of the time they were visible to users.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Impressions (Absolute Top %) by Campaign in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions (Absolute Top %) by Campaign using Databox, follow these steps:
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1Connect Google Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Impressions (Absolute Top %) by Campaign on the Performance screen
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6Get Impressions (Absolute Top %) by Campaign performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Impressions (Absolute Top %) by Campaign
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionThe Impressions (Absolute Top %) by Campaign metric shows the percentage of times your ad appeared as the very first result above all other ads in a given campaign, giving insight into the ad's visibility and competitiveness.
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CategoryAdvertising
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Date Added2016-06-03
Specification
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Metric Typegeneral
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DimensionalYes
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Maximum Value1
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Decimal DigitsYes
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Currency UnitsNo
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GranularitiesHourly, daily, weekly, monthly, quarterly and yearly.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from first day of this month 3 years ago midnight to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Default FormatPercentage
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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This metric shows the percentage of times a keyword received the "top" ad placement on the search engine results page, divided by the total number of impressions for that keyword. It provides insight into how often a keyword appears at the top of the page, which can impact click-through rates and overall success of the campaign.
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Databox Inc.
HQ: Boston, MA, USA
Modern BI for teams that needs answers now
Databox Inc.
HQ: Boston, MA, USA
Modern BI for teams that needs answers now
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