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Appfigures Gross In-App Purchases Revenue

Gross in-app purchases revenue is the total amount of revenue generated from purchases made within an app, before deducting any fees or commissions.

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Gross In-App Purchases Revenue 2.190,879 Start tracking this metric
  • About
What is "Gross In-App Purchases Revenue"?
The Gross In-App Purchases Revenue metric measures the total amount of revenue generated from user purchases made within the app. This includes all types of in-app purchases, such as upgrades, premium features, virtual goods, subscriptions, and more. It is an important metric for gauging the success and profitability of an app's monetization strategy and can be used to identify trends and opportunities for optimizing in-app purchases to drive revenue growth.
Example: In January, a gaming app generated $10,000 in in-app purchases revenue, with $6,000 coming from gross revenue and $4,000 from refunds.

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How to track Gross In-App Purchases Revenue in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Gross In-App Purchases Revenue using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Gross In-App Purchases Revenue on the Performance screen
  6. 6
    Get Gross In-App Purchases Revenue performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Gross In-App Purchases Revenue
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