Engagement Rate by Session Medium measures the level of user engagement with a website based on the medium that drove the session, such as organic search or social media. It is calculated as the total number of engagement events divided by the total number of sessions, expressed as a percentage.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Session Medium using Databox, follow these steps:
Engaged Sessions by Session Medium measures the number of sessions on your website that had a specific level of engagement based on user behavior, filtered by the medium through which they arrived.
Engagement Rate is a metric that measures how users interact with your website or app. It captures the percentage of sessions in which users engaged with your site, such as clicking on a link, watching a video or scrolling through content.
The Event Count by Session Source metric measures the total number of events triggered by each source of user sessions, providing insights into which sources generate the most engagement.
The Event Count per User by Country metric shows the average number of events triggered by each user from a specific country within a particular time frame, giving insights into engagement and activity levels across geographic locations.
The Total Ad Revenue by Platform metric measures the sum of all revenue generated from advertising across different platforms, such as desktop and mobile, within a specified period of time, providing insights into the effectiveness of ad campaigns and platform performance.
The Total Revenue by Country metric in Google Analytics 4 measures the sum of all revenue generated from your website or app, segmented by the country of origin.
The User Engagement Duration by Session Source/Medium metric measures the average amount of time users spend on a website or app based on the source or medium that drove them to the platform. This helps to understand the effectiveness of different sources in engaging users.
The Key Events metric in Google Analytics 4 measures interactions that are essential to achieving website goals, such as purchases, form submissions, and video views.