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Google Analytics 4 Total Ad Revenue by Source

The Total Ad Revenue by Source metric shows the total amount of revenue generated from advertising campaigns across all sources such as search ads, display ads, social media ads, and more.

With Databox you can track all your metrics from various data sources in one place.

Total Ad Revenue by Source 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Total Ad Revenue by Source"?
The Total Ad Revenue by Source metric in Google Analytics 4 measures the total income generated by ads from all sources. This metric provides insights into which sources are generating the most revenue, helping businesses optimize their ad strategies, allocate budgets effectively, and identify areas for improvement. By measuring ad revenue by source, businesses can make data-driven decisions to maximize their ROI and achieve their marketing objectives.
Example: Example: A media company uses Total Ad Revenue by Source to identify which advertising channels generate the most revenue, so they can prioritize and optimize their advertising efforts accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Total Ad Revenue by Source in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Ad Revenue by Source using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Ad Revenue by Source on the Performance screen
  6. 6
    Get Total Ad Revenue by Source performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Ad Revenue by Source
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google Analytics 4 integration with Databox Track Total Ad Revenue by Source from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The Total Ad Revenue by Source metric shows the total amount of revenue generated from advertising campaigns across all sources such as search ads, display ads, social media ads, and more.
  • Category
    Website Analytics
  • Subcategory
    Revenue
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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