Total Revenue by Source is a metric in Google Analytics 4 that calculates the total income generated by traffic sources that led to conversions on your website. This metric provides insights into the effectiveness of different marketing channels in driving revenue and can help optimize your marketing campaigns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Revenue by Source using Databox, follow these steps:
Engaged Sessions by Page Path and Query String measures the number of sessions where users engaged with a particular page on a website for a specified period of time, indicating strong interest or interest in the content.
Engaged Sessions by Session Campaign is a metric in Google Analytics 4 that measures the number of sessions in which users engaged with your website or app content after clicking on a specific marketing campaign or source.
The Active Users by Session Medium metric shows the number of unique users who have had at least one session on your website or app, broken down by the medium that brought them to your site (e.g. organic search, paid search, social media, etc.)
Active Users by Session Campaign metric in Google Analytics 4 indicates the number of users who have engaged with your website or app through a specific campaign within a given session.
ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
The Purchase Revenue by Event metric measures the total amount of revenue generated from purchases attributed to specific events, such as product clicks or add to cart actions, in a given time period.
The Total Revenue by Platform metric measures the total amount of revenue generated by each platform (e.g. desktop, mobile) that visitors use to access your website or app.
User Engagement by Session Source is a metric that measures how engaged users are with a website or app based on where they come from. It can help identify which sources are driving the most valuable traffic by analyzing how users interact with the site/app after arriving from each source.