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Klaviyo Clicked Email to Unsubscribe

The Clicked Email to Unsubscribe metric measures the number of contacts who have opted out of receiving marketing emails from your organization. It is important to track to manage list health and engagement.

With Databox you can track all your metrics from various data sources in one place.

Clicked Email to Unsubscribe 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Clicked Email to Unsubscribe"?
The Clicked Email to Unsubscribe metric in Klaviyo tracks the number of contacts who have opted out of receiving emails from your organization. This metric helps you monitor your email marketing performance and understand how many individuals have chosen to stop receiving communication from your brand. Tracking unsubscribes is important for maintaining sender reputation and compliance with anti-spam laws.
Example: Monitor the Clicked Email to Unsubscribe metric to track the number of contacts who opt out of marketing emails after a specific campaign, helping to gauge its effectiveness.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Clicked Email to Unsubscribe in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Clicked Email to Unsubscribe using Databox, follow these steps:

  1. 1
    Connect Klaviyo that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Clicked Email to Unsubscribe on the Performance screen
  6. 6
    Get Clicked Email to Unsubscribe performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Clicked Email to Unsubscribe
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

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Klaviyo integration with Databox Track Clicked Email to Unsubscribe from Klaviyo in Databox GET STARTED

General

  • Description
    The Clicked Email to Unsubscribe metric measures the number of contacts who have opted out of receiving marketing emails from your organization. It is important to track to manage list health and engagement.
  • Category
    Marketing Automation
  • Subcategory
    Subscribers

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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