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Klaviyo Marked Email as Spam (Unique)

The Marked Email as Spam (Unique) metric measures the number of times your email campaign was flagged as spam by recipients. This is important to monitor as too many spam complaints can negatively impact your sender reputation and deliverability.

With Databox you can track all your metrics from various data sources in one place.

Marked Email as Spam (Unique) 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Marked Email as Spam (Unique)"?
The Marked Email as Spam (Unique) metric is tracking how many recipients marked your email as spam. When this happens, it signals to email providers that your content is unwanted, leading to a decrease in reputation. It's important to keep this metric as low as possible by sending engaging and relevant content to your subscribers and keeping a clean and updated email list.
Example: If many recipients mark an email as spam after receiving it, the Marked Email as Spam metric will be high, indicating a potential issue with email content or targeting.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Marked Email as Spam (Unique) in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Marked Email as Spam (Unique) using Databox, follow these steps:

  1. 1
    Connect Klaviyo that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Marked Email as Spam (Unique) on the Performance screen
  6. 6
    Get Marked Email as Spam (Unique) performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Marked Email as Spam (Unique)
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Klaviyo integration with Databox Track Marked Email as Spam (Unique) from Klaviyo in Databox GET STARTED

General

  • Description
    The Marked Email as Spam (Unique) metric measures the number of times your email campaign was flagged as spam by recipients. This is important to monitor as too many spam complaints can negatively impact your sender reputation and deliverability.
  • Category
    Marketing Automation
  • Subcategory
    Spam

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly and monthly.
  • Custom Relative Periods
    No
  • Data Availability
    At sync, it ranges from 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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