The Total Comments metric on LinkedIn Company Pages indicates the total number of comments left on the page's posts by users. It shows engagement and interaction levels.
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Used to show a simple Metric or to draw attention to one key number.
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Total Shares metric on LinkedIn Company Pages measures how many times your company updates have been shared by your page followers or other LinkedIn users.
The Engagement Rate measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions. A higher rate indicates stronger audience interest and content relevance.
Company Home Page Views (mobile) metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand.
The Career Page Views (desktop) by Function metric measures the total number of times users view the Careers section of your company's page specifically from desktop devices. This metric helps track desktop traffic and gauge user interest in job opportunities or company culture from non-mobile platforms split up by Functions.
The Career Page Views (desktop) by Company Size metric measures the total number of times users view the Careers section of your company's page specifically from desktop devices. This metric helps track desktop traffic and gauge user interest in job opportunities or company culture from non-mobile platforms split up by Company Sizes.
The Custom Button Clicks (desktop) metric tracks the total number of times users click on a custom button (such as "Visit Website" or "Contact Us") from desktop devices. This helps measure how effectively your call-to-action drives engagement and traffic from desktop users.
The Total Comments by Page Update metric measures the number of unique comments on a specific post on a LinkedIn Company Page. This metric provides insights into engagement levels and audience interaction.
The total time the video was watched split by up Videos. Video auto-looping will continue to increase this metric for each subsequent play.