The Downloads metric in Matomo measures the number of times files have been downloaded from your website, allowing you to better track user engagement with your downloadable content.
With Databox you can track all your metrics from various data sources in one place.
Downloads can refer to the number of times a particular file or resource has been downloaded from your website. These files can include various types of content, such as PDF documents, images, videos, audio files, software applications, and more. Downloads can also represent the total number of app installations on your mobile phone or desktop.
More downloads equal more relationships with potential prospects who are now also one step closer to doing business with you at some point in the future.
However, prospects won’t download just anything you put on a page – you need to know how to position your files and resources to maximize the number of downloads.
Here are some expert strategies you can steal to do just that:
More resources to help you improve:
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Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Downloads using Databox, follow these steps:
A good number of downloads for an app can vary depending on factors such as the app’s purpose, target market, competition, and the business’s marketing efforts.
In general, achieving tens of thousands to hundreds of thousands of downloads within the first few months of launch is considered a positive indicator of a successful app with potential for further growth.
Active users and downloads are two distinct metrics used to measure the performance of an app.
Downloads represent the total number of app installations, indicating user interest.
Active users, on the other hand, are the individuals who actively engage with the app over a specific period, reflecting user retention and ongoing usage.
While downloads show initial interest, active users demonstrate an app’s sustained popularity and success.
Visits by Continent metric shows the number of visits from different continents to your website, providing an overview of your website's global reach.
The Visits by City metric tracks the number of visits to a website by users located in different cities, providing insights into regional audience engagement and potential target markets.
The Visits by Browser Language metric measures the number of visits to a website grouped by the language of the visitor's web browser, helping to understand the preferred languages of site visitors.
Visits by Operating System is a metric that shows the number of visits to a website categorized by the operating system used by the visitor. This helps website owners understand the distribution of their audience based on their technology preferences.
This metric shows the number of visits that came to the website through a specific search keyword or phrase used in a search engine. It helps track the effectiveness of SEO strategies and identifies popular keywords driving traffic to the website.
Unique Visitors by Browser is a metric that shows the number of distinct visitors who accessed a website using different web browsers. It helps to understand the browser usage patterns of a website audience.
The Unique Outlinks metric in Matomo measures the number of distinct external links clicked by users on a website, providing insights into referral traffic and user behavior.
Goal Conversion Rate measures the percentage of website visitors who completed a specific goal on your site out of the total number of visitors. It helps you track how well your website is delivering on your desired actions and helps optimize your conversion funnel.