Impression Share by Ad metric measures the percentage of impressions your ad received out of the total number of impressions it was eligible to receive. It helps to understand how often your ad is shown compared to your competitors.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impression Share by Ad using Databox, follow these steps:
CTR by Ad Group is a metric that measures the ratio of clicks to impressions for each ad group. It helps to determine the performance of individual ad groups by indicating the effectiveness of their ads in attracting clicks from potential customers.
How often your ad was in the first position of all results, as a percentage of your total impressions.
The estimated percentage of impressions your ad did not receive due to issues with your ad ranking.
The estimated percentage of impressions your ad did not receive due to issues with your daily or monthly budget.
Cost per Conversion is a performance metric that measures the average cost incurred by an advertiser to achieve a desired action, such as a sale or lead. It helps assess the effectiveness and profitability of a marketing campaign.
Revenue is the total amount of income generated from a particular ad campaign or keyword over a specific period of time.