The Opens by Campaign metric measures the number of times an email campaign has been opened by recipients.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opens by Campaign using Databox, follow these steps:
This dashboard gives you a full overview of all your ActiveCampaign marketing and sales metrics.
Databox currently doesn’t exclude Automations data from Campaign results. It is on our Roadmap to show Automations data separately – with ‘by Automation’ Metrics. You can upvote this improvement request on our Roadmap here.
Contacts represent individuals or organizations present in your ActiveCampaign account who have opted in to receive communication from you. The Contacts metric tracks the number of unique email addresses or unique individuals/organizations in your account.
The Bounced Contacts metric represents the number of emails that were not delivered to the intended recipient due to factors such as invalid email addresses or full inboxes.
Active Contacts by List metric provides the number of active contacts currently subscribed to a specific list. It helps measure effectiveness of email campaigns on specific audience segments.
The Sent Emails by Campaign metric measures how many emails were sent out during a specific campaign. It helps track the overall reach of a campaign and can be used to evaluate its effectiveness in terms of driving engagement and conversions.
Replies by Campaign is a metric that measures the number of replies received by a specific email campaign. It helps assess engagement levels and audience interest.
The Send Date by Campaign metric shows the dates when emails were sent out for each individual campaign, allowing for analysis of email send patterns and optimization of future campaign timing.
The Contacts Entered by Automation metric measures the number of new contacts that were added to your ActiveCampaign account through an automation, such as a form submission or an imported CSV file.
The Lost Deals Amount by Stage metric in ActiveCampaign shows the total monetary value of deals that were lost at each stage of the sales pipeline.