Ad RPM by Network refers to the revenue generated by every 1000 ad impressions served on a particular network. It helps publishers to evaluate the performance of different networks and optimize their ad revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad RPM by Network using Databox, follow these steps:
Clicks by Bid Type is a metric in Google AdSense that shows the number of clicks generated by cost-per-click (CPC) ads versus cost-per-impression (CPM) ads. It helps website owners understand which ad type is driving more clicks and revenue.
The Clicks by Platform metric in Google AdSense measures the number of clicks on ads served on different platforms such as desktop, mobile, and tablet. It helps publishers to understand which platform is bringing more engagement and revenue.
The Ad Requests by Ad Unit metric in Google AdSense measures the total number of ad requests received by each individual ad unit on your website, providing insight into the performance of your ad inventory.
Coverage by Channel is a Google AdSense metric that measures the percentage of ad requests on your site that received at least one ad impression, broken down by ad unit size and ad network (e.g. Display, Video, Native).
Ad impressions is a metric used in online advertising that tracks the number of times an ad is displayed on a webpage, app or other digital platform. It does not measure clicks or engagement, only the potential exposure an ad has to viewers.
Ad CTR by Channel is a metric that measures the click-through rate of your ads across different channels on your website or app, helping you track performance and optimize your ad revenue.
CTR (Click-Through Rate) by Platform metric in Google AdSense measures the percentage of ad clicks per number of ad impressions on specific platforms such as desktop, mobile or tablet. It helps advertisers to understand which platform is performing better and optimize their ad strategy accordingly.
Total Earnings by Ad Unit is a metric that shows the total amount of revenue earned by each individual Ad Unit on your website or app, helping you to optimize your ad placements for maximum profitability.