Databox

Google AdSense Coverage by Country

The Coverage by Country metric in GoogleAdSense measures the percentage of ad requests that were filled with ads from advertisers targeting a specific country, compared to the total number of ad requests made from that country.

With Databox you can track all your metrics from various data sources in one place.

Coverage by Country 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Coverage by Country"?
"Coverage by Country" is a metric that measures the percentage of a website's users by country where ads can be served by Google AdSense. This data helps advertisers determine the reach and potential of their ads in various countries, while publishers can focus on improving their content or targeting in those countries with higher coverage to maximize revenue.
Example: A company targeting only the US market may use the Coverage by Country metric to ensure their ads only show in the US, preventing wasted impressions and clicks from users outside the target audience.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Coverage by Country in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Coverage by Country using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Coverage by Country on the Performance screen
  6. 6
    Get Coverage by Country performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Coverage by Country
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track Coverage by Country from Google AdSense in Databox GET STARTED

General

  • Description
    The Coverage by Country metric in GoogleAdSense measures the percentage of ad requests that were filled with ads from advertisers targeting a specific country, compared to the total number of ad requests made from that country.
  • Category
    Advertising
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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