The Coverage by Ad Network metric measures the percentage of ad requests that are filled with ads from the ad network, providing insight into the fill rate of the ad network.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Coverage by Network using Databox, follow these steps:
Impressions by Channel is a Google AdSense metric that shows the number of times your ads were shown on different types of channels, such as websites, apps, or videos, providing insights into where your ad is being displayed and the reach of your campaign.
The Clicks by Platform metric in Google AdSense measures the number of clicks on ads served on different platforms such as desktop, mobile, and tablet. It helps publishers to understand which platform is bringing more engagement and revenue.
Ad Requests is a metric that measures the number of times an ad request is sent to Google AdSense to serve an ad on a website or app. It helps to evaluate the site's traffic and ad performance.
Ad Requests by Platform metric measures the number of ad requests generated from different platforms such as desktop, mobile, tablet, etc. It helps in understanding the usage trend of a website/app on different devices and optimizing ad placements accordingly.
Ad Requests by Network is a Google AdSense metric that shows the number of ad requests received by each ad network or demand source, giving insights into the performance of ad networks and the quality of ad inventory.
Coverage is a metric that measures the ratio of ads displayed to the total number of ads requested on your website. It indicates the percentage of times an ad is displayed on your site compared to the number of times it could have been displayed.
Ad Requests CTR by Ad Unit is a metric that measures the click-through rate of ad units on a website, calculated by dividing the number of clicks by the number of ad requests. It helps publishers track and optimize the performance of their ad units.
Ad Requests RPM by Channel is a Google AdSense metric that measures revenue per thousand ad requests for a specific channel, helping publishers see which channels are generating the most revenue.