Databox

Google AdSense CPC (Cost per Click)

CPC, or cost per click, is the amount of money an advertiser pays for each click on their ad. It is a popular metric in online advertising, reflecting the effectiveness and profitability of ad campaigns.

With Databox you can track all your metrics from various data sources in one place.

CPC (Cost per Click) 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPC (Cost per Click)"?
CPC is a metric used in online advertising where advertisers pay a fee for each click on their ads. It is calculated by dividing the total cost of the advertising campaign by the total number of clicks generated. This metric is important for advertisers to measure the effectiveness of their ads and to maximize their return on investment. For publishers, CPC is the amount earned each time a user clicks on an ad displayed on their website. Advertisers can bid on CPC to rank higher in the ad placement auction, while publishers can optimize their ads to increase CPC and revenue.
Example: A company running a Google Ads campaign on a shoe store sets a budget of $500 for a month, with a CPC bid of $0.50. If their ad receives 1000 clicks in a month, they spent $500 (1000 x $0.50) and have reached their budget limit.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track CPC (Cost per Click) in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPC (Cost per Click) using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPC (Cost per Click) on the Performance screen
  6. 6
    Get CPC (Cost per Click) performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPC (Cost per Click)
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google AdSense integration with Databox Track CPC (Cost per Click) from Google AdSense in Databox GET STARTED

Google AdSense CPC (Cost per Click) included in Dashboard Templates 1

  • Live view

    Google AdSense Account Overview

    AdSense dashboard template which will give you insights about performance metrics to help you see where the right tweaks can increase profits.

    Google AdSense

General

  • Description
    CPC, or cost per click, is the amount of money an advertiser pays for each click on their ad. It is a popular metric in online advertising, reflecting the effectiveness and profitability of ad campaigns.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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