Impressions refer to the number of times an ad is displayed on a website or app. It is a metric used to measure the reach and visibility of an ad campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions using Databox, follow these steps:
AdSense dashboard template which will give you insights about performance metrics to help you see where the right tweaks can increase profits.
Impressions RPM by Channel is a metric that measures the revenue earned per thousand ad impressions served on a particular ad channel. It helps publishers optimize their ad performance by identifying the channels that are generating the highest RPM.
Page Views RPM by Network is a metric that measures the revenue a publisher earns per thousand page views generated exclusively from traffic on specified ad networks. It helps publishers understand the performance of their ad networks and optimize their ad placements for higher revenue.
Clicks is a metric in Google AdSense that measures the number of times a user clicks on an ad displayed on a website or app. It is an important metric for publishers as it directly impacts their revenue.
Clicks by Ad Unit is a metric in Google AdSense that measures the number of times users have clicked on an ad unit, which is a container that holds one or more ads. It helps publishers understand which ad units are receiving the most engagement and can inform optimization strategies.
The Coverage by Bid Type metric reflects the percentage of ad requests where Google was able to serve an ad, based on the types of bids that were used for those requests (such as first price, second price, etc.).
The Ad Impressions by Platform metric measures the number of times an ad is viewed on a website or app across different platforms such as desktop, mobile, and tablet.
The Ad CTR by Platform metric measures the click-through-rate of your ads across different platforms, such as desktop or mobile devices, providing insights into the effectiveness of your ad placement and targeting strategies.
Ad RPM by Bid Type is a metric that shows the revenue generated per thousand ad impressions for different types of ad bids, such as CPC or CPM. It helps publishers understand which bid types are bringing in the most revenue and adjust their ad strategy accordingly.