Impressions RPM by Network is the estimated revenue that a publisher earns for every 1000 ad impressions, broken down by ad network. It is a valuable metric for analyzing the effectiveness of different ad networks in generating revenue.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions RPM by Network using Databox, follow these steps:
Estimated earnings by platform is a metric in Google AdSense that shows the revenue generated from ad clicks and impressions on different types of devices, such as desktop and mobile.
CPC, or cost per click, is the amount of money an advertiser pays for each click on their ad. It is a popular metric in online advertising, reflecting the effectiveness and profitability of ad campaigns.
Page Views RPM by Country is a metric that measures the average revenue earned per 1000 page views from a specific country or region, providing insights into the performance of ad campaigns targeted towards that audience.
Ad Requests CTR by Bid Type is a metric that measures the click-through rate (CTR) of ad requests grouped by the type of bids received, i.e., cost per thousand impressions (CPM) or cost per click (CPC). This metric helps publishers and advertisers to analyze the performance of their campaigns and adjust their bidding strategies accordingly.
Ad Requests RPM by Ad Unit metric shows the revenue generated per thousand ad requests for each ad unit on the website. It helps optimize ad placement and improve overall revenue.
Ad Impressions by Channel measures the number of times ads were displayed on different channels like websites, videos, and apps, providing insights into ad performance and audience engagement.
Ad CTR by Channel is a metric that measures the click-through rate of your ads across different channels on your website or app, helping you track performance and optimize your ad revenue.
The Total Earnings metric in Google AdSense refers to the accumulated amount of revenue earned by a publisher from ad clicks, impressions, and other activities within a specific time frame.