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Google Ads Conversion Value by Campaign and Ad Group

Conversion Value by Campaign by Ad Group is a metric that measures the total monetary value generated by a specific campaign and ad group in terms of conversions. It helps advertisers analyze the effectiveness of their campaigns and ad groups in generating revenue for their business.

With Databox you can track all your metrics from various data sources in one place.

Conversion Value by Campaign and Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Conversion Value by Campaign and Ad Group"?
The Conversion Value by Campaign by Ad Group metric is a way to measure the effectiveness of your advertising campaigns in terms of revenue generated. It looks at the performance of each campaign and ad group, by calculating the total value of conversions attributed to each one. This metric takes into account various factors like cost per click, conversion rates, and average order value to determine which campaigns and ad groups are driving the most revenue. By tracking this metric, you can identify which campaigns and ad groups are most effective and optimize your advertising budget to maximize revenue.
Example: The Conversion Value by Campaign by Ad Group metric shows that a certain ad group in a paid search campaign was responsible for generating $5,000 worth of sales in a specific time period.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Conversion Value by Campaign and Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Conversion Value by Campaign and Ad Group using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Conversion Value by Campaign and Ad Group on the Performance screen
  6. 6
    Get Conversion Value by Campaign and Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Conversion Value by Campaign and Ad Group
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Ads integration with Databox Track Conversion Value by Campaign and Ad Group from Google Ads in Databox GET STARTED

General

  • Description
    Conversion Value by Campaign by Ad Group is a metric that measures the total monetary value generated by a specific campaign and ad group in terms of conversions. It helps advertisers analyze the effectiveness of their campaigns and ad groups in generating revenue for their business.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    0.00
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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