The Promo Codes Used by Country metric in AppFigures provides an overview of the number of promotional codes used in different countries for a specific app. This data can be helpful for evaluating the effectiveness of promotional campaigns across different regions and adjusting marketing strategies accordingly.
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Used to show comparisons between values.
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You can use this customizable Appfigures Sales Performance Overview Dashboard Template to track your sales performance and have clear insight into your refunds, returns, and net downloads.
Downloads by Country is a metric that tracks the number of app or game downloads in each country, providing insights into the app's popularity and reach.
Gross Refunds by Country is a metric that shows the total amount of money refunded for app purchases in each country where the app is sold, before any fees or deductions are taken into account.
Gross Revenue Refunds is the total amount of money refunded for app purchases within a given time period, including taxes and fees.
The Gross Revenue Subscriptions metric shows the total amount of revenue generated from subscriptions before any deductions or fees.
Activations represent the total number of times an app has been installed and opened for the first time on a device. It helps to track the app's user acquisition and adoption rate over time.
Ads ECPM (Effective Cost per Mille) is a metric that measures the revenue generated by every 1000 ad impressions. It helps app developers to understand the effectiveness of their ad monetization strategy and to optimize their ad placements.
Ads Requests Filled is a metric that measures the number of times an ad was successfully displayed to a user after a request was made by the app or website. It indicates the effectiveness of ad serving and revenue opportunities for publishers.
The Estimated Downloads by Country metric provides insights into the number of app downloads in different countries, helping app developers tailor their marketing and localization efforts.