Returns is a metric in AppFigures that tracks the number of times an app is returned for a refund or revoked by the app store. This metric helps developers understand the performance of their app and identify potential issues that need to be addressed.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Returns using Databox, follow these steps:
The First Year Subscribers by Country metric in AppFigures measures the number of subscribers who have been subscribed to a particular app for the first time within the first year of its launch in each country.
Reactivations by Country measures the number of users who have reinstalled or reactivated an app in a specific country. It helps track the effectiveness of marketing efforts aimed at bringing back lapsed users and identifies regions where these efforts have been successful.
Active Grace by Country measures the percentage of active paying customers relative to total app installs for a specific country, indicating the app's monetization effectiveness.
The Ads Revenue by Country metric shows the amount of revenue generated by ads in different countries. This helps to identify profitable markets and optimize ad targeting strategies.
The Ads Requests Filled by Country metric in AppFigures shows the number of ad requests that were successfully filled by advertisers in each country where the app has been downloaded or accessed. This data can help app developers optimize their ad strategy and target specific markets.
The Ad Campaign CPC by Country metric in AppFigures shows the average cost per click (CPC) for each country where your ad campaign is running. This allows you to compare the effectiveness of your campaign across different regions and adjust your strategy accordingly.
Converted Payment Revenue is a metric that measures the total revenue generated by an app or game after all necessary fees (such as app store fees and payment processing fees) have been deducted.
Estimated Revenue is a metric in AppFigures that projects the revenue that an app has earned based on its performance data and pricing model.