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The Average Duration by Source metric measures the average length of time a call lasts, broken down by the source that drove the call (such as Google Ads or Facebook).
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average Duration by Source using Databox, follow these steps:
This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.