The Sent by Email playbook metric tracks the number of chat invitations or links sent via email by the Drift playbook, helping to measure the effectiveness of email campaigns in driving chat engagement and conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Email Playbook using Databox, follow these steps:
The Median Time to Close metric measures the average amount of time it takes for a sales team to close a deal and determine the time frame for effective sales activities.
Sent by Chat Playbook refers to the number of times a particular playbook has been initiated by a user to start a conversation with a visitor on the website or app using the Drift chat feature.
The Dismisses % by Chat Playbook metric measures the effectiveness of chat playbook messages in engaging website visitors by tracking the percentage of times they are dismissed without action.
The Bounces by Email Playbook metric tracks the number or percentage of bounced emails sent through a specific playbook or automated sequence. This can help identify issues with email deliverability or the effectiveness of the playbook's messaging and targeting.
Open % by Signature Playbook is a metric that measures the number of times signature playbooks are opened by visitors on a website, indicating interest and engagement levels.
Click % by Signature Playbook measures the percentage of clicks on a particular signature playbook in comparison to the total number of plays it received. It helps to analyze the effectiveness of the signature playbook in driving clicks and optimizing it for better results.
Opens by Signature Playbook metric measures how many times signature playbooks were opened by website visitors, providing insight into the effectiveness of personalized messaging.
The Open % by Email Playbook metric measures the percentage of email recipients who opened a specific email sequence or playbook.