CTR (Link Click-Through Rate) by Ad Set is a Facebook Ads metric that measures the percentage of clicks on your ad links out of the total number of impressions. It helps advertisers understand the performance of their ad sets and optimize their campaigns for better click-through rates and conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR (Link Click-Through Rate) by Ad Set using Databox, follow these steps:
Reach refers to the total number of people who view your ad, both organically and through paid promotion. It indicates the potential audience that can be reached through your ad campaign.
CPP represents the (estimated) average cost to reach 1,000 people.
Clicks (All) by Ad Set metric measures the total number of clicks received by an ad set across all ads within the selected date range, including clicks on links, call-to-action buttons, and other interactive elements.
CPC (All) by Ad Set is a metric that measures the average cost of each click on your Facebook ad across all placements and devices within a specific ad set.
Page Likes by Ad Set is a metric in Facebook Ads Manager that measures the number of new page likes gained through each ad set. This metric helps to gauge the effectiveness of ad sets in driving page likes and building brand awareness.
The Leads by Ad Set metric shows the number of leads generated by each ad set in a Facebook Ads campaign. It helps identify which ad sets are most effective in driving lead generation.
The Purchases Conversion Value by Campaign metric measures the total value of purchases made by users who clicked on an ad within a specific campaign. It helps evaluate the return on investment (ROI) of a campaign and determine the effectiveness of different ads.
The App Installs metric measures how many times a user installs an app through an ad campaign on Facebook. It helps advertisers gauge the effectiveness of their app promotion and user acquisition strategies.