CTR (Link Click-Through Rate) by Ad Set is a Facebook Ads metric that measures the percentage of clicks on your ad links out of the total number of impressions. It helps advertisers understand the performance of their ad sets and optimize their campaigns for better click-through rates and conversions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR (Link Click-Through Rate) by Ad Set using Databox, follow these steps:
Reach refers to the total number of people who view your ad, both organically and through paid promotion. It indicates the potential audience that can be reached through your ad campaign.
Frequency by Ad Set is a metric that measures how often a single person sees an ad within a set time frame. It helps prevent ad fatigue and determines if the target audience is too narrow.
CPC (All) is the average cost per click across all ad types, placements, and objectives in a Facebook Ads campaign. It shows how much an advertiser pays for each click on their ad.
CPC (All) by Ad Set is a metric that measures the average cost of each click on your Facebook ad across all placements and devices within a specific ad set.
The Post Reactions by Ad Set metric tracks the number of reactions (likes, loves, etc.) received on a Facebook post that was promoted by a specific ad set, providing insights into the ad set's effectiveness in generating engagement with its target audience.
Post Shares by Ad Set is a metric that measures the number of times ads within an ad set have been shared on Facebook during a specific time period. It helps evaluate the success of an ad campaign by showing how effectively it's engaging your target audience and reaching a wider audience through social sharing.
Leads metric indicates the number of people who have shown interest in your product or service by providing their contact details through a lead form on Facebook or Instagram ad.
The Ads to Cart Conversion Value is a metric that measures the total amount of revenue generated from purchases made by users who added items to their cart after clicking on your Facebook ad.