Active Users by Platform metric in Google Analytics 4 measures the number of users who have interacted with a website or app using a specific platform (such as desktop, mobile, tablet) during a specified period of time.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active Users by Platform using Databox, follow these steps:
The Average Purchase Revenue by Device Category metric shows the average revenue generated from a purchase made on a website, segmented by the type of device used to make the purchase, such as desktop, mobile, or tablet.
The Average Revenue Per Paying User (ARPPU) is a metric that measures the average revenue generated by each paying customer over a specified time period. It helps businesses determine how much value they are deriving from their paying customers and to identify areas that need improvement to increase revenue.
The ARPPU (Average Revenue Per Paying User) by Page Title metric is a measure of the average revenue generated per paying user on a particular page of the website or app. It helps businesses understand the revenue potential of each page and optimize their strategies accordingly.
ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
Event Count per User by Page Title is a Google Analytics 4 metric that counts the number of times users trigger specific events on a webpage, such as clicks or form submissions, divided by the number of unique users who visited the page. This metric helps identify how engaged users are with specific page titles on a website.
The Event Count per User by Session Medium metric measures the average number of events triggered by users during a single session, grouped by the medium (such as organic search or referral) that brought them to the site.
The Total Revenue by Platform metric measures the total amount of revenue generated by each platform (e.g. desktop, mobile) that visitors use to access your website or app.
The Total Revenue by Country metric in Google Analytics 4 measures the sum of all revenue generated from your website or app, segmented by the country of origin.