The ARPPU by Device Category metric in Google Analytics 4 measures the average revenue generated per user, segmented by the type of device used to access your website or app. This data can provide insights into the value of users across different device categories, helping you optimize your marketing and user acquisition efforts.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Device Category using Databox, follow these steps:
The Transactions by Session Default Channel Group metric in Google Analytics 4 shows the total number of transactions that occurred during a user session, grouped by the default channel that brought the user to the website or app.
Item Revenue by Item name is a metric that shows the total revenue earned by each individual item sold, allowing businesses to assess the popularity and profitability of different products. This information can be used to determine which items to promote, which to discontinue, and which to adjust prices for.
The Events per Session by Platform metric in Google Analytics 4 measures the total number of events triggered during a session, grouped by the platform on which the session occurs (e.g. desktop, mobile, tablet). This metric can reveal insights into user engagement levels across different platforms.
The Purchase Revenue by Page Title metric measures the total revenue generated by purchases made on specific pages of a website. It helps identify which pages are the most effective in driving revenue and informs website optimization strategies.
The Purchase Revenue by Medium metric in Google Analytics 4 measures the revenue generated from purchases on your website or app, segmented by the medium or source of traffic, such as social media, search engines, or display ads.
The Views by Device Category metric shows how many times your website or app was viewed on different types of devices, such as desktop, mobile, and tablet. This helps you understand how your audience is accessing your content and optimize your website or app accordingly.
Total Revenue by Medium is a metric that measures the total amount of revenue generated by each acquisition medium, such as organic search, paid search, email, or social media. It helps to identify which channels are the most effective in generating revenue for the business.
The Total Users by Event metric shows the unique number of users who triggered a specific event on your website or app within a selected time period.