Total Revenue by Medium is a metric that measures the total amount of revenue generated by each acquisition medium, such as organic search, paid search, email, or social media. It helps to identify which channels are the most effective in generating revenue for the business.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Revenue by Medium using Databox, follow these steps:
The Sessions by Session Source metric shows the number of sessions generated by different sources like direct traffic, organic search, referral, email, social media, paid search, etc., and helps in analyzing the effectiveness of various marketing channels in driving traffic to a website.
Item Revenue by Item name is a metric that shows the total revenue earned by each individual item sold, allowing businesses to assess the popularity and profitability of different products. This information can be used to determine which items to promote, which to discontinue, and which to adjust prices for.
The Active Users by Session Medium metric shows the number of unique users who have had at least one session on your website or app, broken down by the medium that brought them to your site (e.g. organic search, paid search, social media, etc.)
The Event Count per User by Device Category metric measures the average number of events triggered by individual users on a particular device category (i.e., mobile, desktop, or tablet). It helps in determining the engagement level of users on different devices, assisting in optimizing content and marketing strategies.
The Event Value by Session Source metric measures the total value generated by events for each traffic source. It helps to identify which sources are driving the most valuable user engagement on your website or app.
The Views by Country metric shows the number of views for your website or app broken down by the countries where the views originated from. This helps you understand where your audience is coming from and tailor your marketing efforts accordingly.
The User Engagement by Page Title metric in Google Analytics 4 tracks the level of engagement users have with different page titles on the website, indicating which pages are more successful in keeping users engaged.
User Engagement Duration by Session Campaign metric measures the average time users spend interacting with a website or app during a specific marketing campaign, providing insights into user engagement and campaign effectiveness.