Total Users by Medium is a metric in Google Analytics 4 that shows the number of users who accessed your website or app through different sources or traffic mediums such as organic search, direct, social media, or referral. This metric helps you understand which traffic mediums are driving the most traffic to your website, and can be used to optimize your marketing efforts.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Users by Medium using Databox, follow these steps:
This metric calculates the number of transactions made by unique purchasers, grouped by the source of the session that led to the transaction.
Engaged Sessions by Session Source measures the number of sessions that included at least one engagement event, such as a scroll or click, grouped by the source (e.g. direct, organic, social). It helps identify which sources drive the highest levels of user engagement on your website.
The Conversions by Page Title metric shows the total number of conversions on a website attributed to each individual page title. This provides insights into which pages are driving the most conversions and can help optimize website content to increase conversions.
The Average Purchase Revenue by Device Category metric shows the average revenue generated from a purchase made on a website, segmented by the type of device used to make the purchase, such as desktop, mobile, or tablet.
Event Count by Session Source/Medium is a metric that shows the number of user interactions or events within a session, grouped by the specific source and medium that brought the user to the website or app. It helps analyze the effectiveness of different marketing channels in driving user engagement.
The Event Value by Page Title metric shows the total value generated by events on a certain page title, allowing you to see which pages are driving the most valuable actions on your website or app.
Purchase Revenue by Device Category is a metric that shows how much revenue is generated from purchases made on your website or app, broken down by different types of devices (desktop, mobile, tablet, etc.) used by your audience.
User Engagement by Session Medium measures the level of user engagement on your website or app by session medium such as organic search, paid search, social, etc., helping you understand which medium is driving the most engaged users.