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Instagram Business Post

The Total Likes by Post metric tracks the number of likes received on newly-posted content, providing insights into the success of recent posts and overall engagement trends.

With Databox you can track all your metrics from various data sources in one place.

Post 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Post"?
The Total Likes by Post metric shows the number of likes received on individual Instagram posts. This metric helps businesses track engagement at a post level, allowing them to identify which specific content pieces resonate most with their audience. By analyzing likes on individual posts, businesses can understand content preferences, optimal posting times, and engagement patterns to refine their content strategy and improve overall performance.
Example: A restaurant shares photos of different menu items and uses the Total Likes by Post metric to determine which dishes generate the most interest. They discover that dessert photos consistently receive more likes than other food categories, leading them to feature more dessert content and adjust their menu offerings accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Post in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Post using Databox, follow these steps:

  1. 1
    Connect Instagram Business that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Post on the Performance screen
  6. 6
    Get Post performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Post
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Instagram Business integration with Databox Track Post from Instagram Business in Databox GET STARTED

General

  • Description
    The Total Likes by Post metric tracks the number of likes received on newly-posted content, providing insights into the success of recent posts and overall engagement trends.
  • Category
    Social Media
  • Subcategory
    Likes
  • Date Added
    2018-05-06

Specification

  • Metric Type
    current
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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