Average Dwell Time By Campaign Group measures the average time viewers spend viewing your ads in a specific campaign group.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average Dwell Time By Campaign Group using Databox, follow these steps:
Average Dwell Time measures the average time viewers spend on your ad before scrolling or clicking.
Average Dwell Time by Ad measures how much time, on average, users viewed your ad.
The Average CPC by Campaign metric in LinkedInAds measures the average cost per click for each individual campaign, helping advertisers evaluate which campaigns are the most cost-effective in terms of generating clicks and engagement from their target audience.
Cost per Lead (Email) is a metric that measures the average cost incurred to acquire each lead who shares their email address through LinkedIn Ads, split up by Campaign Groups. It is calculated by dividing the total advertising cost by the number of leads that provided their email information. This metric helps evaluate the cost-efficiency of campaigns specifically in terms of generating email contacts, enabling better optimization and budget allocation.
The estimated number of unique member accounts with at least one impression.
Revenue generated for ad spend (total conversion value divided by amount spent).
Percentage of opened forms that were submitted (form submissions divided by form opens), split up by Ads.
Amount spent per lead collected.