Conversions by Ad is a metric that measures the number of times viewers of an ad took a specific action on the website, such as making a purchase or filling out a form, after clicking on the ad.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversions by Ad using Databox, follow these steps:
Impressions by Campaign is a metric used to track the total number of times an ad from a specific campaign has been displayed to users on LinkedIn. It measures overall reach and can provide insight into ad effectiveness.
The Clicks metric represents the total number of clicks on your ad, including clicks on links, buttons, and other interactive elements within the ad.
The estimated number of unique member accounts with at least one impression, split up by Ads.
Average Frequency is a metric that indicates the average number of times each unique member account was exposed to an ad. It is calculated by dividing the total number of impressions (or sends) by the reach, which is the estimated number of unique member accounts with at least one impression. This metric helps understand how often target audience is seeing their ads, aiding in the assessment of ad exposure and potential ad fatigue.
Percentage of conversions relative to clicks (total conversions divided by clicks), split up by Campaign Groups.
Number of times a member opened a lead form, split up by Campaign Groups.
Amount spent per lead collected, split up by Ads.
Impressions on your ad that led to an event registration.