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LinkedIn Ads Engagement by Campaign

Engagement by Campaign measures the total interactions (clicks, likes, comments, shares) on ads within a campaign, indicating the level of audience engagement with the campaign.

With Databox you can track all your metrics from various data sources in one place.

Engagement by Campaign 2.190,879

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About
Technical Details

The Engagement by Campaign metric measures the level of interaction and interest generated through various campaigns on LinkedIn. This metric calculates the number of likes, comments, shares, clicks, and follows that a specific campaign receives. It allows advertisers to determine which campaigns are resonating with their target audience and which ones need improvement. Higher engagement rates indicate increased brand awareness and potential for conversion.

Example: A software company used the Engagement by Campaign metric to compare the click-through rates and social actions on different LinkedIn ad campaigns, identifying the most effective ad format to generate engagement with their target audience.

Visualizations

Bar and Line Chart

Used to show comparisons between values.

How to track Engagement by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Engagement by Campaign using Databox, follow these steps:

1
Connect LinkedIn Ads that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Engagement by Campaign on the Performance screen
6
Get Engagement by Campaign performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Engagement by Campaign

Goals

Get instant insights into your top-performing metrics

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