The Opens by Category metric shows the number of times a recipient opened an email grouped by the category of content within it.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opens by Category using Databox, follow these steps:
The Delivered metric refers to the number of emails that have been successfully delivered to their intended recipient's inbox, as confirmed by the receiving server.
The Opens by Device metric shows the percentage of email opens broken down by the device used by the recipient (e.g. desktop, mobile).
The Opens by Client metric shows the number of times an email was opened by different email clients such as Gmail, Outlook, or Apple Mail.
The Clicks by Browser metric shows the number of times recipients clicked on links in your email, sorted by the web browsers they used to open the email.
Unique Clicks by Country is a metric that shows the number of unique clicks on links in an email campaign grouped by the country where the clicks were made.
Unique Clicks by Category metric refers to the number of unique clicks on links within each category of your email campaign. It helps you to gauge the level of engagement with your email content and identify which categories are resonating well with your recipients.
The Unsubscribes metric measures the number of recipients who clicked the unsubscribe link in an email, indicating they no longer want to receive future messages from the sender.
The Spam reports by Category metric gives insights into the types of emails that are being reported as spam, such as content, frequency, or sender reputation. It helps identify areas for improvement in email strategies to reduce spam complaints and improve deliverability.