Unsubscribe Drops by Category measures the proportion of recipients who unsubscribed from emails by category/type, helping identify which types of emails are more likely to result in unsubscribes.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unsubscribe Drops by Category using Databox, follow these steps:
The Opens by Client metric shows the number of times an email was opened by different email clients such as Gmail, Outlook, or Apple Mail.
Unique Opens by Device is a metric that measures the number of unique email opens based on the type of device used by the recipient.
The Clicks by Browser metric shows the number of times recipients clicked on links in your email, sorted by the web browsers they used to open the email.
Clicks by Category metric represents the number of unique clicks generated by each link category in your email such as CTA, product links, or social media links. It helps you analyze subscriber behavior and measure the effectiveness of your email content.
The Unique Clicks by Mailbox Provider metric measures the number of individual clicks on links within an email, organized by the specific mailbox provider of the recipient.
Unique Clicks by Browser is a metric that tracks the number of individual clicks on links within an email campaign that were made by users with different internet browsers. It helps you identify which browsers your audience is using to interact with your emails.
The Spam Reports metric counts the number of times recipients have marked your email as spam, which can negatively impact your sender reputation and email deliverability.
The Blocks by Category metric categorizes the reasons for email blocks such as spam reports, invalid emails, or bounces. It helps identify patterns and improve email deliverability.