Equates to Gross Sales - Discounts - Returns + Taxes + Shipping Charges during the specified Date Range. Total Sales will be a positive number for a Sale on the date that an order was placed, and a negative number for a return on the date that an order was Refunded.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Sales using Databox, follow these steps:
Elevate your Shopify store with Databox's E-commerce Sales Performance template. Gain insights on Total Sales, Orders, Gross/Net Sales, and Average Order Value empower data-driven decisions, fostering growth and maximizing revenue.
Track GMV, revenue, AOV, conversion rates, and more—powered by data from Shopify and GA4. Designed for e-commerce leaders, marketing teams, and operations managers to drive growth and retention.
Equates to Product Selling Price x Ordered Quantity on during specified Date Range. Gross Sales does not include Discounts, Returns, Taxes, or Shipping.
Number of shipping charges associated with a sale or return during specified date range.
Equates to product Selling Price x Ordered Quantity during the specified Date Range split up by Top Sold Products.
Net sales is the total sales revenue generated by a business after accounting for returns, discounts, and other deductions. It is a key metric to measure a company's profitability.
Equates to Gross Sales - Discounts - Returns + Taxes + Shipping Charges during the specified Date Range split up by Top Sold Products.
The Orders by Billing City metric shows the total number of orders placed by customers from different billing cities. It helps identify which cities have the highest sales and can be used to focus marketing efforts and targeted promotions to those areas.
The Returns by Billing City metric calculates the number of items returned to the store, grouped by the billing city of the customer who made the purchase. It helps in analyzing the areas with a high return rate and in improving customer satisfaction.
The New Customers metric measures the number of unique visitors who have made a purchase on a Shopify store for the first time during a given period.