Databox

TikTok Ads Paid Comments by Ad Group

Paid Comments by Ad Group is a TikTokAds metric that measures the total number of comments generated on ads within a specific ad group, which were paid for as part of a campaign. This metric reveals how engaging an ad group is, helping marketers determine which ads are resonating with audiences.

With Databox you can track all your metrics from various data sources in one place.

Paid Comments by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Paid Comments by Ad Group"?
Paid Comments by Ad Group is a metric in TikTokAds that measures the number of comments on paid ads within an ad group over a specified period of time. This metric helps advertisers evaluate the level of engagement and audience sentiment towards their paid content. By analyzing this metric, advertisers can adjust their ad content to boost engagement and optimize their ad campaigns to achieve better results. Ultimately, a high number of paid comments indicates that the ad resonated well with the target audience, while a low number of paid comments may suggest that the ad needs tweaking or a revision.
Example: Paid Comments by Ad Group can be used to measure the impact of different ad variations on audience engagement by comparing the number of paid comments generated by each ad group. For instance, comparing the comments generated by two different ad groups promoting a new product.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Paid Comments by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid Comments by Ad Group using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid Comments by Ad Group on the Performance screen
  6. 6
    Get Paid Comments by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid Comments by Ad Group
Goals

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Scorecards

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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TikTok Ads integration with Databox Track Paid Comments by Ad Group from TikTok Ads in Databox GET STARTED

General

  • Description
    Paid Comments by Ad Group is a TikTokAds metric that measures the total number of comments generated on ads within a specific ad group, which were paid for as part of a campaign. This metric reveals how engaging an ad group is, helping marketers determine which ads are resonating with audiences.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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