Paid Comments by Ad Group is a TikTokAds metric that measures the total number of comments generated on ads within a specific ad group, which were paid for as part of a campaign. This metric reveals how engaging an ad group is, helping marketers determine which ads are resonating with audiences.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Comments by Ad Group using Databox, follow these steps:
"Clicks by Ad" is a metric that measures the number of times users have clicked on a specific ad within a given time frame. It helps quantify the ad's effectiveness in driving user engagement and can help optimize ad placements.
The percentage of times people saw your ad and performed a click (all) during the specified Date Range.
The percentage of times people saw your ad and performed a click (all) during the specified Date Range split up by Ads.
Conversion by Campaign is a metric that measures the number of people who completed a desired action, such as making a purchase or filling out a form, after viewing or interacting with a specific campaign. It helps advertisers evaluate the effectiveness of their campaigns in driving actual business outcomes.
CPA (Cost per Acquisition) is an advertising metric on TikTokAds that measures the amount spent per conversion, such as a purchase or form submission. It helps understand the effectiveness of ad campaigns and optimize for better performance.
The Real-time Conversions by Campaign metric allows you to view the number of conversions generated by a specific campaign in real-time, enabling you to make informed adjustments to your ads and target audience for optimal results.
Paid Profile Visits by Ad tracks the number of visits to your profile on TikTok caused by your paid ads. This metric helps you understand how effective your ads are at driving traffic to your profile and increasing your brand visibility.
CPA stands for Cost Per Acquisition. It is a metric used in TikTokAds to measure the total cost of acquiring a customer. It is calculated by dividing the total cost of the ad by the number of conversions, such as a purchase, sign-up, or download. A lower CPA suggests that the ad campaign is more effective in acquiring customers. SKAN metrics are data for iOS 14 Dedicated Campaigns.