CTR (Click-Through Rate) measures the percentage of users who clicked on an ad out of the total number who viewed it. It helps evaluate ad effectiveness and indicates how well its resonating with the audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Campaign CTR using Databox, follow these steps:
Use this free and customizable Ads Spend Performance Overview Dashboard Template to drill deep into your ad spending and have clear insight into how your ad campaigns are performing.
Returns is a metric in AppFigures that tracks the number of times an app is returned for a refund or revoked by the app store. This metric helps developers understand the performance of their app and identify potential issues that need to be addressed.
Returns by Country is a metric that tracks the number of app returns per country in a specific time period, indicating which countries have the highest return rates.
The Educational Downloads metric measures the total number of times an app in the Education category is downloaded by users on the App Store or Google Play.
The Gifts by Country metric in AppFigures represents the number of app gifts sent and received within a specific country during a given time period, allowing for insights into regional app popularity and user behavior.
The Total Net Revenue by Country metric shows the total revenue earned by an app or developer in a specific country after deducting any refunds or fees.
Cancellations metric in AppFigures refers to the number of times users have cancelled their subscriptions or in-app purchases within a specified time period.
New Grace is a retention metric that measures the percentage of customers who have returned to an app after a period of time, such as 30 or 60 days, and made a new purchase or performed a new action.
Ads ECPM (Effective Cost per Mille) is a metric that measures the revenue generated by every 1000 ad impressions. It helps app developers to understand the effectiveness of their ad monetization strategy and to optimize their ad placements.