ARPPU by Event is a Google Analytics 4 metric that calculates the average revenue per paying user, specifically for the chosen event. It helps to measure the effectiveness of revenue-generating events and optimize them for higher returns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Event using Databox, follow these steps:
The Items Purchased by Session Source metric in Google Analytics4 measures the number of purchased items in a session, grouped by the source that drove traffic to your website. This metric helps you understand which sources are driving more sales and which channels need optimization to increase revenue.
The Conversions by Session Source metric measures the number of conversions completed on your website or app, broken down by the the source of the session.
The Active Users by Page Title metric shows the total number of users who visited a specific page on your website during a specified time period. It is useful for analyzing the popularity and engagement of individual pages.
The Event Count by Country metric in Google Analytics 4 measures the number of user-initiated actions or events tracked on your website, app, or other digital platform by country location. It allows you to understand which countries are driving the most user engagement and take action to optimize user experiences and campaigns for those regions.
The Events per Session by Device Category metric measures the average number of events triggered by users during a single session, segmented by device category (such as desktop, mobile, or tablet). It helps to understand the level of user engagement with your website or app across different device types.
New Users by Country is a Google Analytics 4 metric that shows the number of visitors who accessed your website or app from different countries for the first time within a selected date range.
The Sessions per User by Event metric shows the average number of sessions per user who triggered the specified event on your website or app. It helps to understand how engaged your users are with the specific event and can guide optimization efforts.
Total Revenue by Source is a metric in Google Analytics 4 that calculates the total income generated by traffic sources that led to conversions on your website. This metric provides insights into the effectiveness of different marketing channels in driving revenue and can help optimize your marketing campaigns.