The Conversions by Session Medium metric measures the number of conversions driven by each traffic medium or source, such as organic search, direct, referral, paid search, social media, and email. It helps identify which medium is driving the most conversions and enables optimization of marketing efforts accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversions by Session Medium using Databox, follow these steps:
The Sessions by Device Category metric measures the number of sessions on your website or app based on the type of device used to access it. The three device categories are desktop, mobile, and tablet.
The Items Purchased by Session Default Channel Group metric in Google Analytics 4 measures the number of items purchased by users based on their acquisition channel such as organic search, direct, referral, social, and paid search.
The Active Users by Medium metric in Google Analytics 4 shows the number of currently active users for each traffic medium, such as direct, organic search, social, email, referral, etc., during the selected time period.
The Average Purchase Revenue by Session Medium metric shows the average revenue generated by each session medium (such as organic search or social media referral) for all purchase transactions. It helps measure the effectiveness of different marketing channels in driving revenue.
ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
The Event Value by Platform metric in Google Analytics 4 measures the total value of all events that occurred on different platforms such as desktop, mobile, and tablet. It helps to analyze the performance of events across different platforms and optimize the user experience accordingly.
The Views by Page Title metric in Google Analytics 4 shows how many times each page on your website was viewed by users, organized by the title of the specific page.
The Total Ad Revenue by Session Medium metric measures the total revenue generated from advertising by each session medium (e.g. organic search, paid search, email, etc.).