Total Ad Revenue is a metric that measures the total income generated from all types of ads on a website or app. It includes revenue from clicks, impressions, affiliate marketing, and sponsored content.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Ad Revenue using Databox, follow these steps:
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The Items Purchased by Session Default Channel Group metric in Google Analytics 4 measures the number of items purchased by users based on their acquisition channel such as organic search, direct, referral, social, and paid search.
Engaged Sessions by Country metric measures the number of sessions where users engaged with your website or app based on certain interaction criteria (such as time on site, number of pages visited, and conversions) segmented by the user's country of origin.
Conversions by Device Category metric measures the number of conversions made by visitors categorized by their device types such as desktop, mobile, and tablet. This metric helps you identify which device type is driving the majority of your conversions, allowing you to optimize your website or campaigns accordingly.
The Conversions by Country metric provides information on the number of conversions achieved by users from different countries. It helps to identify which countries are generating the most value and where to focus marketing efforts.
The Average Purchase Revenue by Device Category metric shows the average revenue generated from a purchase made on a website, segmented by the type of device used to make the purchase, such as desktop, mobile, or tablet.
ARPPU by Platform is a metric that measures the average revenue per paying user on different platforms. It helps businesses understand how much revenue they are generating from users who make a purchase on each platform.
ARPPU by Country is a metric that calculates the average revenue per paying user for each country where the app or game is available. It helps to understand the revenue generation potential of various countries and identify the markets with strong monetization potential.
The Sessions per User metric in Google Analytics 4 shows the average number of sessions per user during a specific time period. It indicates how frequently users are returning to the website and engaging with its content.