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Google AdSense CPC (Cost per Click) by Channel

CPC by channel metric refers to the average cost an advertiser pays for each click on their ad, broken down by the different channels where their ads were displayed. This helps advertisers optimize their campaigns and allocate their budget more effectively.

With Databox you can track all your metrics from various data sources in one place.

CPC (Cost per Click) by Channel 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPC (Cost per Click) by Channel"?
The CPC by Channel metric in Google AdSense shows the average cost per click earned from clicks on ads displayed on your website by channel. This metric helps you understand which channels are performing well and generating the most revenue for you. By analyzing this data, you can optimize your ad placement and content on the best-performing channels to maximize your revenue. The CPC by Channel metric is an essential piece of information to track in order to make data-driven decisions and increase your AdSense earnings.
Example: For a travel blog, the CPC by channel metric shows that traffic from Pinterest has a higher CPC than traffic from organic search, meaning it may be more cost-effective to focus on creating travel content for Pinterest to drive ad revenue.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CPC (Cost per Click) by Channel in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPC (Cost per Click) by Channel using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPC (Cost per Click) by Channel on the Performance screen
  6. 6
    Get CPC (Cost per Click) by Channel performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPC (Cost per Click) by Channel
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google AdSense integration with Databox Track CPC (Cost per Click) by Channel from Google AdSense in Databox GET STARTED

General

  • Description
    CPC by channel metric refers to the average cost an advertiser pays for each click on their ad, broken down by the different channels where their ads were displayed. This helps advertisers optimize their campaigns and allocate their budget more effectively.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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