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Google AdSense Page Views RPM by Bid Type

Page Views RPM by Bid Type is a metric in Google AdSense that measures the revenue per thousand pageviews generated by different bid types - CPC, CPM, and Active View. It helps publishers optimize their ad placements and bid types to increase their earnings.

With Databox you can track all your metrics from various data sources in one place.

Page Views RPM by Bid Type 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Page Views RPM by Bid Type"?
The Page Views RPM (Revenue per thousand impressions) by Bid Type metric in Google AdSense measures the revenue generated for every thousand page views, broken down by the type of bids received. This metric provides insight into how various bid types, such as CPC or CPM, impact the overall revenue generated by the ad units on your website. By tracking this metric, you can optimize your ad placement and monetization strategy to increase earnings.
Example: Example: Analyzing Page Views RPM by Bid Type can help publishers identify which type of ad bidding (e.g. CPM, CPC, CPA) generates the highest revenue per thousand page views, and optimize their ad strategy accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Page Views RPM by Bid Type in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Page Views RPM by Bid Type using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Page Views RPM by Bid Type on the Performance screen
  6. 6
    Get Page Views RPM by Bid Type performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Page Views RPM by Bid Type
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track Page Views RPM by Bid Type from Google AdSense in Databox GET STARTED

General

  • Description
    Page Views RPM by Bid Type is a metric in Google AdSense that measures the revenue per thousand pageviews generated by different bid types - CPC, CPM, and Active View. It helps publishers optimize their ad placements and bid types to increase their earnings.
  • Category
    Advertising
  • Subcategory
    Page views
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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