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Snapchat Ads Amount Spent

Amount spent is a metric that shows how much money has been spent on a particular SnapchatAds campaign or ad set over a specified period of time. It is a key performance indicator (KPI) used to evaluate the overall effectiveness and cost-effectiveness of advertising efforts.

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Amount Spent 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Amount Spent"?
The Amount Spent metric in SnapchatAds shows the total amount of money spent on all your ad campaigns within a specific time frame. It includes the cost of ad delivery, impressions, clicks, and any other relevant ad engagement. This metric is an important indicator of your overall ad spend and allows you to evaluate the return on investment (ROI) of your advertising efforts. By tracking the Amount Spent metric, you can adjust your ad spend and optimize campaigns to ensure maximum effectiveness, while keeping costs within your budget.
Example: A cosmetic brand spent $5,000 on Snapchat Ads to promote their new product line. The amount spent metric helped them measure their ad campaign's cost-effectiveness and compare it with their revenue generated.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Amount Spent in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Amount Spent using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Amount Spent on the Performance screen
  6. 6
    Get Amount Spent performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Amount Spent
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

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Performance Screen

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Snapchat Ads integration with Databox Track Amount Spent from Snapchat Ads in Databox GET STARTED

General

  • Description
    Amount spent is a metric that shows how much money has been spent on a particular SnapchatAds campaign or ad set over a specified period of time. It is a key performance indicator (KPI) used to evaluate the overall effectiveness and cost-effectiveness of advertising efforts.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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