The Link Clicks by Campaign metric measures the number of times users clicked on a link within a specific ad campaign on Twitter. It helps to determine the effectiveness of the campaign's messaging and targeting in driving traffic to a website or landing page.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Link Clicks by Campaign using Databox, follow these steps:
Tweet Engagements by Campaign metric measures the total number of user engagements on branded tweets within a specific campaign, including likes, retweets, replies, and follows. #TwitterAds #SocialMediaMetrics
Retweets by Campaign metric is a measure of the number of retweets generated by a Twitter Ads campaign. It helps gauge campaign's reach, impact and audience engagement.
Replies metric measures the number of replies to a promoted tweet, which can help gauge the engagement and conversation generated by an ad.
Billed Engagements by Campaign is a TwitterAds metric that tracks the total number of engagements (clicks, retweets, likes, replies, and follows) generated by a particular campaign, which are charged to the advertiser.
Spend by Campaign metric refers to the total amount of money spent on a particular advertising campaign on Twitter Ads platform.
The Video Played 25% by Campaign metric measures the number of times a video ad is played for at least 25% of its total length, indicating initial interest from viewers.
The Video Played 50% by Campaign metric measures the number of times that a video ad has been played at least 50% of its total length as a result of a specific ad campaign.
Media Engagements by Campaign metric measures the number of clicks on media content, including video views, photo views, and hashtag clicks, generated by a specific ad campaign.