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Google AdSense Impressions by Ad Unit

Impressions by Ad Unit shows the number of times an ad unit was displayed on a webpage, regardless of whether it was clicked or not. It helps to measure the visibility and reach of your ad units.

With Databox you can track all your metrics from various data sources in one place.

Impressions by Ad Unit 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Impressions by Ad Unit"?
Impressions by Ad Unit is a metric that measures the number of times an ad unit has been displayed on a website. It provides data on the performance and reach of individual ad units. This metric is useful in determining which ad units are producing the most impressions and therefore generating the most revenue. It can also help in identifying which placements on the website are receiving the most traffic. Analyzing Impressions by Ad Unit data is essential for optimizing ad placements and maximizing revenue potential on a website.
Example: A publisher wants to compare the performance of two different ad units on their website. By looking at Impressions by Ad Unit metric, they can see how many times each ad unit was displayed and make decisions on which one to use moving forward.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Impressions by Ad Unit in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Impressions by Ad Unit using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Impressions by Ad Unit on the Performance screen
  6. 6
    Get Impressions by Ad Unit performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Impressions by Ad Unit
Google AdSense integration with Databox Track Impressions by Ad Unit from Google AdSense in Databox GET STARTED

General

  • Description
    Impressions by Ad Unit shows the number of times an ad unit was displayed on a webpage, regardless of whether it was clicked or not. It helps to measure the visibility and reach of your ad units.
  • Category
    Advertising
  • Subcategory
    Impressions
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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