Impressions by Ad Unit shows the number of times an ad unit was displayed on a webpage, regardless of whether it was clicked or not. It helps to measure the visibility and reach of your ad units.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Ad Unit using Databox, follow these steps:
CPC by Platform is a Google AdSense metric that displays the average cost per click for an ad across different devices and platforms such as desktop, mobile, and tablet.
The Clicks by Country metric shows the total number of clicks earned per country for ads displayed on your site. It helps you understand which countries generate the most clicks and optimize your ad targeting and revenue accordingly.
The Coverage by Ad Network metric measures the percentage of ad requests that are filled with ads from the ad network, providing insight into the fill rate of the ad network.
Ad Requests CTR by Ad Unit is a metric that measures the click-through rate of ad units on a website, calculated by dividing the number of clicks by the number of ad requests. It helps publishers track and optimize the performance of their ad units.
Ad Requests CTR by Platform is a metric that measures the click-through rate of the ads displayed on various platforms such as desktop, mobile, tablets, etc. It helps to analyze the effectiveness of ad placements on different devices, providing insights to improve the ad targeting and optimize revenue.
Ad Impressions by Country is a metric that measures the number of times an ad has been displayed to a user in a specific country. This helps advertisers to understand where their ads are being seen and target specific countries accordingly.
The Ad Impressions by Platform metric measures the number of times an ad is viewed on a website or app across different platforms such as desktop, mobile, and tablet.
Ad RPM by platform is a Google AdSense metric that measures the revenue per thousand ad impressions generated from ads served on different platforms such as desktop, mobile, and tablet. It helps publishers to identify which platforms are generating higher revenue and optimize their ad strategy accordingly.