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Google Ads Conversions by Campaign

Conversions by Campaign is a metric that tracks the number of conversions (such as leads or sales) that have been generated by each individual campaign in your Google Ads account. This metric can help you identify which campaigns are driving the most valuable results for your business.

With Databox you can track all your metrics from various data sources in one place.

Conversions by Campaign 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Conversions by Campaign"?
The Conversions by Campaign metric shows the number of successful actions completed by users on your website after clicking on a specific Google Ads campaign. This metric helps measure the effectiveness of your campaigns in driving desired actions, such as purchases, form submissions, or phone calls. By comparing the conversion data across different campaigns, you can identify the most effective campaigns and make data-driven decisions to optimize your ad spend and drive more conversions.
Example: A shoe retailer uses Conversions by Campaign metric to measure the success of their ad campaigns for a new line of running shoes. They analyze which campaigns are driving more conversions and adjust their ad spend accordingly to maximize their return on investment.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Conversions by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Conversions by Campaign using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Conversions by Campaign on the Performance screen
  6. 6
    Get Conversions by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Conversions by Campaign
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Ads integration with Databox Track Conversions by Campaign from Google Ads in Databox GET STARTED

Google Ads Conversions by Campaign included in Dashboard Templates 1

  • Live view

    Google Ads Campaign Performance

    This dashboard allows you to view Adwords performance and custom insights on the campaign level.

    Google Ads

Google Ads Conversions by Campaign included in Report Templates 3

  • Details

    🔎 Google Ads Report Template

    Track key performance metrics like ad spend, CTR, conversions, and ROAS—all from Google Ads. Ideal for CMOs, PPC specialists, and Google Ads pros looking to optimize campaigns and boost ROI.

    Google Ads
  • Details

    Google Ads Advanced Report Template

    Use this Google Ads advanced report to share high-level and in-depth metrics of your Google Ads performance. Present key insights like CPC, Conversion Rate, Keyword Drilldown, and more.

    Google Ads
  • Details

    Google Ads Report Template

    Use this Google Ads report to share and present insights into campaign performance, keyword performance, CPC, conversation rates, and more.

    Google Ads

General

  • Description
    Conversions by Campaign is a metric that tracks the number of conversions (such as leads or sales) that have been generated by each individual campaign in your Google Ads account. This metric can help you identify which campaigns are driving the most valuable results for your business.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    0.00
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

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