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Google Ads Cost / Conversion by Campaign Group

Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.

With Databox you can track all your metrics from various data sources in one place.

Cost / Conversion by Campaign Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Cost / Conversion by Campaign Group"?
Cost / Conversion by Campaign Group is a metric that calculates the average cost of acquiring a conversion (such as a sale or a lead) across all campaigns within a specific grouping. It helps advertisers analyze the efficiency of their campaigns by determining how much they are spending to generate each conversion. A lower Cost / Conversion indicates better performance and higher ROI.
Example: Campaign Group A has a Cost/Conversion of $20, while Campaign Group B has a Cost/Conversion of $30. By comparing these metrics, we can optimize budget allocation for better ROI.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost / Conversion by Campaign Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost / Conversion by Campaign Group using Databox, follow these steps:

  1. 1
    Connect Google Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost / Conversion by Campaign Group on the Performance screen
  6. 6
    Get Cost / Conversion by Campaign Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost / Conversion by Campaign Group
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Ads integration with Databox Track Cost / Conversion by Campaign Group from Google Ads in Databox GET STARTED

General

  • Description
    Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.
  • Category
    Advertising
  • Subcategory
    Conversions
  • Date Added
    2016-06-03

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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